Why do infrared heaters go in the ceiling?

In:Infrared Heating

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Why do infrared heaters go in the ceiling?

Infrared is part of the light spectrum, albeit an invisible part, and so just like a light bulb you want to put it on the ceiling or at least high on a wall so that you can bask the room in light. You wouldn’t put your lights behind the sofa, so you would put your infrared heaters there either!

infrared heating panel fitted to the ceiling

A standard infrared panel in the ceiling